One Blue Print studios » Search engine optimization

Designing with SEO in mind

Dwaisman — Fri, 19 Feb 2010 15:24:32 +0000

In the current communication environment, SEO is just as fundamental as your logo design. There’re no quick an easy ‘trick’, that suit them all type of solution, for a sustainable SEO plan. Instead, the process should be conceived from a designing stand point. Make the content be optimized, in such a way, where everybody can have access to it. Highlight your primary objectives. Is your business goal to be between the first couple of results in your trade? Is relevant for your strategy to be among the first ones of your city, area, Zipcode ?

This questions are one of the essential requirements we need to ask to build a successful campaign. One that can show results and improve your sales. Don’t allow your rivals to gain market share just because your information is not properly out there.

Let us help you.

Optimizing for the new wireless experience

Dwaisman — Thu, 28 Jan 2010 17:33:13 +0000

Everyday there’s a new breakthrough in the way we communicate with each other. Smart PDA and absurdly low budget netbooks PC are the latest affordable, continent to continent, electronic telegram, along with the new launch of all flavors and varieties of smart pads such as the Ipad. Its success or failure is yet to be seen, but one thing is for sure, your content has to be ready and available for everyone. As of right know, no smart phone and smart pad device, is capable of running those nifty and pretty Flash animations that we used, and still, love so much. It’s all about accessibility right now, instant and at your fingerprints. No matter you’re at home, commuting on the train or bus. Aim high, so everyone can see what you’re talking about, no matter what language or culture they’re from.

SEO and optmizing your content

Dwaisman — Wed, 09 Dec 2009 15:43:45 +0000

One of the most common complains we get from new clients has to do with their online visibility and credibility.

“I have spent thousands on my website, but nobody sees it, we have been in business for a long time and most of the online clients don’t know us!”

We always like to think that this scenario is somewhat related to a good old forest analogy, with thousands of trees thick and wide as your imagination can think of, spanning on an area as big as your eyes can see. Inside this forest there’s a variety of species, shapes and forms. Each tree, each bark has its own roots. It talks about its own set of stories, hardships and seasons, but how can you tell one from the other if they all look alike from afar ? Mapping the entire forest can take a lifetime, and it might not be accurate enough since the forest evolves with every new dawn.
It crucial to establish your message, your tree, ASAP. Separate yourself from the forest, and optimize your communication for a unique experience. A most than memorable one, one that stands out from afar and can be translated into more traffic and credibility with your users.
SEO or Search engine optimization is just the beginning of a new season on the forest, It’s one of many paths that can put your message out there, to be seen from anybody, from anywhere.